Publisher FAQ

AdZouk supports all IAB approved Ad formats for Desktop and Mobile Web.

Google has currently disabled this feature where publishers could access their dashboard. AdZouk is developing reporting system for AdZouk Publishers where they can access the reports and other details. You will receive an email once this dashboard is ready.

AdZouk supports JavaScript based tags. DFP Asychronous tags use iFrame friendly tags. DFP Sychronous is purely a javascript based tag.

You can always create a ticket if you have specific requirements.

Click counts will reflect in your reports when the users click on the ad they are seeing. To increase the Clicks, re-position the ad unit for better view-ability. For best results you can ask about AdZouk's 1Tag . You can create a ticket by clicking here ,our dedicated publisher team will happily walk you though the setup and site implementation.

If you are seeing blank ads, please take a screenshot by holding down the “Print screen button” for Windows or “Command+Shift+4 [⌘ + ñ+ 4] for Mac. 

create a ticket by clicking here and upload the screenshot by clicking the attach icon. The more details you provide when filling out the ticket, the easier it is for our team to provide a solution.  So ensure that in addition to sharing your  city/country location, you also indicate where you are seeing blank ads.

AdZouk is constantly working to ensure only approved ad categories are served on our Publisher network sites. If you are experiencing ads that were not approved by you, please take a screenshot by holding down the “Print screen button” for Windows or “Command+Shift+4 [⌘ + ñ+ 4] for Mac. 

This will help us identify the advertiser and the ad creative to block.

In addition, you could click on the ad, and give us the URL, so we would block any ads related to that URL as well. If there are certain categories of ad you need blocked we can create an additional blocking rule for you.

1Tag was built to meet demands of Publishers & Advertisers

On Publishers side 1Tag acts as a tag management system providing our partners with a one-time implementation that serves all AdZouk products and increases monetisation, giving Publishers the ability to control their inventory and create the highest possible eCPM.

With placement on demand 1Tag conforms to Google’s “5 factors of ad Viewability” and bring more ads in view -which creates high view rates, increased performance and ultimately a higher eCPM for Publishers.

1Tag is a revolutionary innovation bound to change the way digital media is traded.

1Tag was built to meet demands of Publishers & Advertisers

For Advertisers 1Tag acts as a placement on demand functionality that creates inventory on demand, within seconds! It has transformed the way Advertisers and Agency Trading Desks do business, as it allows them to shoot multiple deal id’s with Publishers, the ability to streamline the entire process and create supply on the go.

Advertisers can get the right ad formats in front of the right audiences,when and where you want it.With placement on demand 1Tag conforms to Google’s “5 factors of ad Viewability” and bring more ads in view -which creates high view rates, increased performance and ultimately a higher eCPM for Publishers.

1Tag is a revolutionary innovation bound to change the way digital media is traded.

Bank transfer or PayPal.

On the invoice we receive, or in the accompanying email info on what the requested method is.

We transfer that amount, however there maybe bank charges, or PayPal charges deducted from the amount you receive.

If you are billing us from a jurisdiction which has a VAT relationship with the UK, then VAT may be added.

If the monies are sent to you, using the bank details you have given us, and subsequent to the monies arriving, your bank details change, any monies incurred by AdZouk on recovering the payment from the original bank details will be deducted from the payment made to you. 

DFP passback is the best way to ensure your inventory if not monetized by advertiser will be sent back to your Ad Server. Which can then be monetized by other advertisers. 

To create the Passback tags from Google DFP, follow the instructions:

Steps (screenshots attached)

1. Login to DFP and click the Inventory tab
2. Click the Generate tags 
3. Search for the ad unit you need to generate Passback tags for and click Include button to select it. Once selected button switches to Included
4. Ensure correct ad units are added in the Selected Items list
5. Click Generate Tags towards the bottom of the form
   1
6. Select Google Publisher Tag from the drop down menu and click continue
7. Ensure correct ad size is selected. If incorrect, follow select the correct Ad Unit in Step 3
8. Check the Create passback tag and click continue
9. Ensure Standard GPT Syntax is selected and click continue
10. Copy the code snippet under Document Body
    
11. Save the code in a notepad or textpad(Mac) and email it to Adops@Adzouk.com. Or
12. You can raise a ticket and paste the code with in discription 

Sychronous tags are used when the ad tag doesn't work within iFrames.

Follow the steps to generate Sychronous Tags

1. Login to DFP and click the Inventory tab
2. Click the Generate tags 
3. Search for the ad unit you need to generate Passback tags for and click Include button to select it. Once selected button switches to Included
4. Ensure correct ad units are added in the Selected Items list
5. Click Generate Tags towards the bottom of the form
   
6. Select Google Publisher Tag and click continue
7. Under Select Tag Options, check Enable Synchronous Request and click continue button
8. Copy the code from Document Header and place the code snippet within the header section of your site
9. Copy the code from Document Body and place the code snippet within the body section of your site or before tag
   

To create the Passback tags from Google AdSense, follow the instructions:

Steps (screenshots attached)

1. Login to Google AdSense and click the My Ads tab on the left. This will load Ad Units page
2. Click New ad unit button on the top
3. On the New ad unit page, please fill the details for the new tag. Name can be AdZouk_Passback_300x250 (on any ad size)
4. Select the correct ad size
5. Click Save and Get Code button to generate the tags
6. Copy and save the ad code using a text editor (Notepad for WIndows / Textedit for Mac). Kindly do not use Word applications

Once the code is saved, please email it to the AdZouk representative you are working or open a ticket so we can update your passback tags

Ads.txt (Authorized Digital Sellers) is IAB-approved text file that aims to prevent unauthorized inventory sales.

You can create your own ads.txt and declare all the demand partners you are working it along with their ids. Following is a sample ads.txt file content. The first line contains your DFP, AdSense or your Ad server details along with the unique ID and should be represented as 'DIRECT'. Your adserver's unique ID should be replacing the text "your_DFP_or_ADSENSE". Followed by all the demand partners with their unique IDs that are represented as "RESELLER".

google.com, your_DFP_or_ADSENSE, DIRECT, f08c47fec0942fa0
google.com, pub-9611340043830472, RESELLER, f08c47fec0942fa0

Please note, you can add all the demand partners you are working with into a single ads.txt file. 

This file should be hosted in the root folder of your website(s), such that the crawlers can access the file at https://yourwebsite.com/ads.txt. 

Please refer this article to find out your AdSense or DFP Publisher ID

http://www.adzoukhelpdesk.com/index.php?p=faq&sp=single&ssp=20 

With increase in Ads.txt adoption, it is necessary to know where to find your adsense or DFP publisher ID. 

Follow the steps to get the publisher ID details by each platform:

AdSense

1. Login to AdSense
2. Click 'Settings' button on the left rail
3. Click 'Account Information'
4. You should find the Publisher ID starting with "Pub-" followed by numbers

DFP

1. Login to DFP
2. Click Admin Tab
3. Ensure the page selected is "All network settings" under "Global settings"
4. You should find the Publisher ID starting with "Pub-" followed by numbers